To create the first e-commerce ecosystem in Asia, TeSA Asia-Pacific Brand Business Accelerator settles in Huashan Cultural and Creative Park

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Review of TeSA’s entrepreneurial history

Speaking of Taiwan E-commerce Entrepreneurship Association(TeSA), as one of the co-founders, it often reminds me of many past events. Thank you to many friends for coming and supporting us last night, and thank you all for accompanying us as we grow together. The road to entrepreneurship is still long, and we still need to work harder!

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Since its establishment in September 2014, the Taiwan E-Commerce Entrepreneurship Association (TeSA) has nearly 80,000 e-commerce industry members. After more than three years of hardening, it was officially renamed “TeSA Asia-Pacific Brand Business Accelerator” in 2018, becoming Asia’s first international e-commerce accelerator. It has officially settled in Huashan 1914 Cultural and Creative Park since November 21. It hopes to use Taiwan as a development center to connect Japan, South Korea and Southeast Asia to create a common e-commerce ecosystem in Asia.

On-site communication at the opening party

At the opening party, in addition to inviting tutors and lecturers from industry, government and academia, the first batch of outstanding e-commerce teams selected for the accelerator were also present to communicate with industry leaders and share on-site how to effectively use the three “materials” funds, resources and information provided by TeSA, so that ideas and business models have more concrete implementation and investment opportunities, and advance into the Asian market. The sharing team was highly praised on site, and received great attention from on-site funds, technical teams, venture capital, etc., and hopes to officially settle in Taipei through the TeSA Asia-Pacific Brand Business Accelerator, provide more cooperation opportunities, open up new markets, and create more new e-commerce business opportunities.

Asia’s No. 1 e-commerce ecosystem international accelerator drives output value of tens of billions

According to the survey, the development of the e-commerce market in Northeast Asia is approaching maturity; while the e-commerce market in Southeast Asia has high potential, such as Vietnam, Malaysia, Indonesia, and Thailand. Although there is still a slight gap in GDP and e-commerce scale with Northeast Asia, the increase in local income and the popularization of the Internet have accelerated the development of e-commerce in the Southeast Asian market, with an average growth rate of 20%. Optimistic about the Asian e-commerce market and Taiwan’s local e-commerce development soft power, TeSA Taiwan E-commerce Entrepreneurship Association, after more than three years of hard work, officially changed its name to “TeSA Asia Pacific Brand Business Accelerator” in 2018, becoming Asia’s first international e-commerce accelerator, and officially settled in Taipei’s Huashan 1914 Cultural and Creative Park in November this year.

TeSA Asia-Pacific Brand Business Accelerator integrates funds, resources and information, keeps pace with government economic trends, and leads e-commerce and startup teams to enter internationally renowned partners such as Google, Facebook and Amazon to create an Asian e-commerce ecosystem.

Mr. Ye Jianhan, Chairman of TeSA Asia Pacific Brand Business Accelerator (https://www.facebook.com/twJohnYeh) said: “In addition to having accumulated more than 80,000 e-commerce practitioners in the past, TeSA has also accumulated more than 100 mentors from industry, government, and academia, as well as various As a professional e-commerce course agent, we look forward to helping young e-commerce teams integrate the necessary resources through the accelerator to cross-border the Southeast Asian market. “In addition, the TeSA Asia-Pacific Brand Business Accelerator has begun training the first batch of seven e-commerce teams participating in the accelerator, and is expected to drive an output value of nearly NT$10 billion in the Asian e-commerce market within two years.

iDrip, Pinjuan, etc. were selected into the first round of accelerator teams, squeezing into new markets in Asia

Since its establishment in October, the recruitment of the first accelerator team has attracted more than 20 e-commerce teams to sign up. Among them, seven outstanding e-commerce teams including iDrip, MyFeel, Blueseeds, drippp, uMeal, Kairos and 49101, which have just received Series A financing this year, were selected for the final accelerator. In addition to having an excellent team joining the accelerator, the TeSA Asia-Pacific Brand Business Accelerator also has Mr. Jiang Jianxiu, the founder of Crazy Sellers (https://www.facebook.com/litokevin), Wu Dewei, the general manager of Taiwan Taobao, and Chen Xianli, the founder of Hon Hai Group Fu Ying Media (https ://www.facebook.com/li0204), Mr. Yang Shouren, the founder of Maixianxian, KOL Internet celebrity expert Maxi, BP writing expert Sega and others lead the mentor group and a team of hundreds of lecturers.

Mr. Jiang Jianxiu, who serves as an accelerator mentor and is also the chief operating officer of 86 Shop, said: “The teams that can be selected for the accelerator are mostly young and potential e-commerce teams under five years old. Although these e-commerce companies have good ideas or already have a certain position in Taiwan, they still need more resources. Therefore, we hope that through our guidance and connection with resources, more people will know about it, and they may even develop in other countries in Asia.”

瞄准亚洲，百余家电商携手向「钱」进

TeSA Asia-Pacific Brand Business Accelerator Asia-Pacific Operations Center has officially settled in Taipei [Huashan Cultural and Creative Park] (https://www.huashan1914.com/w/huashan1914/index). Mr. Ye Jianhan, Chairman of TeSA Asia-Pacific Brand Business Accelerator, said: “In addition to the geographical location and cultural openness, we chose to settle in Taipei. In fact, we are more optimistic about Taiwan’s soft power, high level of talents and excellent e-commerce development experience in the past, which will provide e-commerce teams who plan to move into Asia with higher opportunities and resources.”

After TeSA Asia-Pacific Brand Business Accelerator settles in Taipei, it is expected to continue to support the first accelerator team, activate more diverse resources and information, gather more partners, cultivate better talents, and “money” into the Asian e-commerce ecosystem.

In addition, the second session of the accelerator is also expected to start recruiting at the end of the year. In addition to continuing the one-to-one exclusive mentoring system, the completion of the Asia-Pacific Operations Center will also provide physical space for curation, allowing the selected teams to promote their products and business results. It will also help cultural and creative brands to obtain comprehensive services from the e-commerce ecosystem in addition to offline sales, and to enter Southeast Asia through the cross-border accelerator to build international brand e-commerce.

★ Photo Credit: TeSA Asia Pacific Brand Business Accelerator

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