Podcast is not a learning OEM
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This article was originally published in “Long Live Broadcasting”. Thank you for your permission to repost.
I recently read Professor Zhou Xingyi’s masterpiece “Learning OEM”, and I strongly agree with the statement in the article that learning must be accumulated over a long period of time by oneself. However, there are different views on some of these points.
First of all, “listening, listening, reading and writing” learning is mostly used in language learning or traditional “learning”. The learning of many skills involves practice, and many scientific studies require continuous experimentation. Whether it is the need for human beings to adapt to the environment for survival and development, or from the perspective of the diverse development of modern society, it may be difficult to use the four words “listening, listening, reading and writing” to cover the various methods and mechanisms of learning.
Secondly, the word Podcast is mentioned in the article and translated into listening, which is different from the common “podcast”. Podcast refers to a series of audio programs in the form of sounds that listeners can download and listen to through their devices. Most of them are conversational content rather than music. The term was first used by the British media, taking the meaning of iPod combined with Broadcast. It can also be seen that the difference between it and traditional broadcasting is not only the difference in the vehicle, but also the biggest difference is the lifting of geographical and time restrictions on broadcasting. As long as you can connect to the Internet, you can find your favorite podcast programs and listen to them on demand, without being limited like radio broadcasts to whether the radio signal can be received at a fixed time or in your geographical location.
When Apple launched iOS 8 in 2014, it turned the Podcast App into a native and uninstallable application. Since then, more and more podcast audio programs and listeners have been created in Europe and the United States. In addition to individual creators (called podcasters), there are also many corporate organizations that produce sound content to convey their ideas and communicate with people who like to listen to obtain information. The reason why podcasts are more popular in the West should be related to their living habits. Especially in the UK, nearly 90% of the people listened to radio in 2016, and naturally the majority of them were the British Broadcasting Corporation (BBC). Because you already have the habit of listening and learning, it is extremely natural to switch to or add another audio listening method.
Podcast topics and types vary, depending on the creator’s interests, expertise, and resources. However, most of them are more traditional radio programs in terms of content format, with each episode often having different themes and guests, rather than being like an audiobook that is read from beginning to end. As for radio dramas that contain plots, character dialogues and various sound effects, do they also exist in the podcast world? certainly! Has anyone used the podcast as a stand-up show or double stand-up show? Yes!
Back to podcasting and learning OEM, is podcasting a way to learn OEM? I personally don’t think so. Because most people who really listen to podcasts for a long time regard it as a way to expand their horizons, obtain new information, make good use of hidden time (not fragmentary time), or for leisure and entertainment. The learning you can get from listening to podcasts is very similar to the learning you can get from listening to the host interview experts, scholars, and people with special or profound experiences in radio programs. It allows you to obtain some practical or impractical but interesting knowledge, or see some entry points into a complex knowledge field, but it will not be a systematic way of learning.
Unless the podcast or any other form of media you choose is advertised as enabling quick learning, especially there are some “storytelling” services on the market that emphasize “helping you read” or “selecting books for you.” They claim that you can grasp the key points of the entire book in just a few minutes, and then just follow it. If this is the case, I think it is very similar to what Professor Zhou said about learning OEM.
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Further reading
- “Vista’s Little Voice”: Vista Reading 1/30/2022 - 2/5/2022
- Podcast detonates new sound business opportunities
