How to build your own business model?

[](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiW_Yqh5BgcFTZeEO1gBh5PfI4pwu A9zkbA7aPYFMuqwBlo6kbyjqZtSrY4qjeFbzupKxlDmRrP_Lelyh5q6LBuP1O5YoodLm3EXoIIhxobsPuXMX91ESI8x2 EkL_qzZbukbxLfQMwMLsYU/s1600/%25E6%2589%2593%25E9%2580%25A0%25E4%25B8%2580%25E5%2580%258B%25 E4%25BA%25BA%25E7%259A%2584%25E7%258D%25B2%25E5%2588%25A9%25E6%25A8%25A1%25E5%25BC%258F.jpg)

Speaking of [Business Model](https://meethub.bnext.com.tw/%E5%95%86%E6%A5%AD%E6%A8%A1%E5%BC%8F%E8%A7%A3%E6%A7%8B%EF%BC%8C%E7%B0%A1%E5% 96%AE%E7%90%86%E8%A7%A3%E4%BC%81%E6%A5%AD%E7%8D%B2%E5%88%A9%E7%B5%90%E6%A7%8B%E5%8F%8A%E6%A8%A1%E5%9E%8B/) Model), I believe you must be familiar with it. What exactly is a business model? Can we say that this is how businesses or people in general make a living?

Wikipedia points out that Business Model is a business, the means and methods of creating revenue and profits. And Alexander, the author of “Profit Generation”. Oswald believes that a business model is a means and method that describes how an organization creates, delivers and obtains value.

I have worked in the media and have long been involved in the business models of major well-known companies in the world (such as Apple, Facebook, Google and Uber, etc.) and many new startup teams. I once wrote a cover story about Internet Business Model, and many readers still remember this series of reports. Some even say that this is his favorite issue of “Digital Times” magazine! Well, it really makes me feel proud.

Talking about Business Model, this is not only an area of ​​interest to me, but I also usually discuss related cases with my clients and students. I have read many, many books on business models… I even went south to Kaohsiung to read “[One person’s profit model: Use this picture to explore the path you want to take in the future]” (https://www.books.com.tw/exep/assp.php/v ista/products/0010756794?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201905)》This book.

To put it simply, “[A person’s profit model: Use this picture to explore the path you want to take in the future](https://www.books.com.tw/exep/assp.php/vista/products/0010756794?utm_sou rce=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201905)” is in “[Profit Generation](https://www.books. com.tw/exep/assp.php/vista/products/0010567254?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201905)”, citing the Business Model Blueprint proposed by this book (The Business Model Canvas) and use it in personal career planning.

If you are interested in taking stock of the resources and connections at hand, and starting to plan and design your own business model, I recommend you to read “[One person’s profit model: Use this picture to explore the path you want to take in the future] (https://www.books.com.tw/exep/assp.php/vist a/products/0010756794?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201905)》This book. In addition, I think you can also refer to “[Self-owned Entrepreneurship Bible: Building a Personal “One-person Business”] (https://www.books.com.tw/exep/assp.php/vista/products/0010755683?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201905)” written by Japanese best-selling author Den Sato.

We can use the nine-square grid model mentioned by the author Mr. Sato Den to conceive our own cash point (Cash Point). If you don’t know how to get started, you can also refer to this example from one of my instructor friends.

In short, while building your own business model, I also encourage everyone to think of various channels that can develop new financial resources. In addition to active income, you might as well think more about passive income.

[](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEipopCJuPvP_R4Zo7sh7TafIny4qI5zZFR4wsZ1ipwDdqTO5-IIvkwU1Gkua306jn1voYLM_iXFTv66d3J2lgEIO0s5X Nh_2kf_DVrWyaearolOnb1RfCVdjKzBrLppDUqMkG30dmWYVdPL/s1600/%25E5%2595%2586%25 E6%25A5%25AD%25E6%25A8%25A1%25E5%25BC%258F%25E8%2597%258D%25E5%259C%2596.jpg)

Next, let’s get down to business. You can draw your own version by referring to the nine elements of the Business Model Blueprint. It’s especially worth noting that many people may confuse “key activities” with “value proposition,” so be especially careful.

If you have “[A person’s profit model: Use this picture to explore the path you want to take in the future]” um=ap-books&utm_content=recommend&utm_campaign=ap-201905)”, you can also look at the examples in the book - for a doctor, his value proposition is not to guide graduate students to write papers, but how to get this paper published in the premier academic journal.

I also want to remind everyone that filling in these nine boxes does not mean everything will be fine! Rather, we need to use this framework to take inventory of our own resources and examine our strengths and weaknesses from a more objective perspective.

Therefore, if you want to outline a clear blueprint for your personal business model, you should not only fill out this form, but also review and revise it from time to time. Although this framework is very practical and informative, we must know how to use it flexibly. [](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGEWYxlIeERo4Aux09 OD6f_Sx0vBLQTRUYwBccSZI-NLWpHwkkFOoVXLkfqrXzLGqBlJbXtoVpb6dKWAeMQP8YtqeaJPmn-I9x 2g8L_n1Vtm9Wpyo-dfQPLw5jjgzOV6Zp-NEv3BHYXnBV/s1600/%25E8%25BF%25BD%25E6%25B1%258 2%25E7%258D%25B2%25E5%2588%25A9%25E7%259A%2584%25E5%2585%2583%25E7%25B4%25A0.jpg)

If you have friends who have taken my Copywriting Class, you may be familiar with the picture above. This picture is not only suitable for copywriting, but it is also very suitable for everyone to use to review their own profit-making elements.

Before you start planning your business model, you might as well think calmly: Who are my main customer groups? And what do I want to achieve? What products do you want to sell or provide? Whether it is a product or service, is there anything unique about it? Is there any difference between it and other competing products?

A value proposition is a promise of value to be delivered, communicated, and acknowledged. It is also a belief from the customer about how value (benefit) will be delivered, experienced and acquired.

To give an actual case, the reason why I launched the “Vista Writing Companion Program” was not to earn tuition fees, but to see that many working friends were distressed about writing or had a need to improve their writing, so I started planning this service. Taking the “Vista Writing Companion Program” as an example, it is great to be able to help every student write satisfactory articles, but the real value proposition should be “companionship” (https://www.contenthacker.today/search?q=%E5%AF%AB%E4%BD%9C%E9%99%AA%E4%BC%B4). Everyone has gone through this journey of hard work and practice of writing skills.

In a nutshell, we need to create value for the target audience through value proposition. Ask yourself, what is your value proposition? Are there any unique features? And why did you choose a specific business model? Of course, these questions are worth pondering.

The purpose of setting value proposition is not only to improve user experience, but also to examine or analyze the changes, gains and losses between costs, benefits and customer value for individuals or enterprises.

In this era of “National Entrepreneurship”, many people are inspired by successful entrepreneurs and embrace the dream of changing the world or pursuing financial freedom… I encourage everyone to pursue their dreams, but in the process of pursuing profits, please remember to first take stock of the resources and connections you have at hand, and then gradually build your own business model.

If you want to discuss your business model with me, you are welcome to contact me!

💡 Do you want to write copy that will get more people to like it? Take “Read slowly and understand in seconds” quickly.

💡 Want to learn content production and management? Come and sign up for the online course “[Content Power: The Super Power of Building Brands] (https://hahow.in/cr/content-power)”.

💡 Photo Credit: Sergey Zolkin

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Further reading

• It’s not that you don’t work hard enough, it’s that the value proposition is not attractive enough
• Sales no longer relies on luck: Revealing the growth rules of “The Model” of Japanese B2B
• Give me 29 minutes and I’ll teach you how to make $1 million: Field notes on starting a business from scratch

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