Observation, expression and processing: three magic weapons for professional lecturers to regulate students’ emotions
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If you still think that being a lecturer is easy and your main job is just to talk or produce teaching content, I am afraid that like White Bear, you need to drastically revise your old ideas!
[Zheng Yunlong] (https://www.facebook.com/bodylearning) In the lecture “[How to achieve a popular speech] (http://dreamscollege.cc/?p=5812)” held recently, teacher [Zheng Yunlong] shared with everyone that in order to be a good lecturer, you must master the basic elements required to create a complete process of “knowledge → lesson plan → teaching”. Among them, it includes lecturer positioning, internal skills, atmosphere control, lesson plan planning, stage style and extended learning.
Pursue balance and never forget your original intention
At present, the course fields that professional lecturers can teach to the public are more diverse than before. Whether it is professional knowledge or life experience, they can bring a lot of inspiration to friends who have corresponding needs.
Teacher Zheng Yunlong emphasized that as a lecturer, you must clearly understand your “mission”. This mission can simply explain why you do what you do and how it can help others? Lecturers must proceed from this mission, be consistent in words and deeds, and show truth to others, so that students can believe that the lecturer sincerely wants to help them grow.
However, in courses that impart knowledge, lecturers often have to balance the three aspects of “students”, “content” and “lecturer” in order to truly deliver the course content to students:
- Too much emphasis on students may lead to the risk of deviation from the teaching structure.
- If the content is too focused, students may not be able to fully absorb it.
- If you focus too much on the lecturer, students may only remember the jokes in class but not the key points of the class.
Control students’ learning emotions, observe their words and conduct careful guidance
For White Bear, the most learned part should be teacher Zheng Yunlong’s explanation of “atmosphere mastering”.
You know, there are hundreds of different situations among students, and not all students who come to class may be in a willing or energetic state. Teacher Zheng Yunlong used his past personal experience as an example. He mentioned that he was invited to give a health lecture for a certain police and firefighting units. However, the policemen and firefighters who had just finished their heavy duties were very tired, but they were reminded by their supervisor to listen carefully to the lecture, and it was naturally difficult to boost their mood. At this time, what should the lecturer do?
Teacher Zheng Yunlong’s suggestion is very reasonable. He believes that in this situation, the lecturer should not overreact, or use words to stimulate or remind students that they must study seriously. This may easily lead to the counter-effect of confrontational psychology.
Lecturers must empathize with students’ moods and understand the [emotional level] students are at through the three trilogy of observation, expression and processing (https://www.scientology.org.tw/what-is-scientology/basic-principles-of-scientology/th e-tone-scale.html) (please refer to the emotion level table below); then use the psychological resonance effect to gradually improve students’ learning emotions:
- Observation: Before starting class, first observe the mood of the students, whether they are bored, hostile, conservative, or in other states.
- Expression: First greet the students with the same or slightly higher level of emotion, and use examples to stimulate responses. Don’t rush to use high-intensity emotions to force students to enter the learning state immediately. For example, if students respond with Tone 2.0 hostility, they should adopt a Tone 2.5 boring or Tone 3.0 modest and conservative attitude to communicate, instead of immediately jumping to Tone 4.0 enthusiastic level lectures.
- Processing: Then use a slightly higher level of emotion, express it through body language, and proactively ask questions to guide responses, etc. to create psychological resonance and gradually increase learning emotions.
The following is a summary version of the emotion level table listed by Teacher Zheng Yunlong for your reference:
Tone 4.0: Enthusiasm Tone 3.5: Pleasure Tone 3.0: Modest and conservative Tone 2.5: Boring Tone 2.0: Hostile Tone 1.5: Angry Tone 1.1: Hidden Hostility Tone 1.0: Scared Tone 0.5: Sad Tone 0.05: indifferent and helpless ★ Reference: Full version of the tone scale
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Teacher Zheng Yunlong also launched “[Accurate Expression Series Courses] (http://dreamscollege.cc/?page_id=1938)” for target groups who cannot express their key points clearly. For friends who are often misunderstood or no one listens to them, you may want to consider taking courses to strengthen your expression skills!
Learning: It is difficult to master emotions in content marketing, so be careful not to touch the bottom line
Regarding the control of learning emotions in the classroom, what Bai Xiong directly associates is that when writing blog articles, it is more difficult for the author to grasp the various psychological states and reactions of the readers. Some people simply saw the title and came in to take a look out of curiosity; some people happened to be studying [content marketing] (https://www.contenthacker.today/p/content-marketing.html) and wanted to know more about this topic; or some people had no choice but to search online in order to submit their homework, copy and paste a paragraph of your article to hand in the assignment.
When writing articles on the Blog or Community platforms, you cannot directly understand the readers’ responses in real time and face-to-face like you can at the teaching site. In the Internet age, it is not difficult to provoke violent responses from people. What is difficult is “how to clean up after setting fire.” Therefore, when writing, you should choose your words carefully to express the facts, as well as your own thoughts and positions.
Especially in terms of content marketing, when marketers produce content, if they accidentally touch on issues of a moral nature such as race, politics, religion, or pornography, let alone using professional content to talk about experiences and cases, it is very likely that they will Angry netizens will demand an apology and the product be removed from the shelves; if not done well, it may lead to meaningless emotional debate with different positions, which will get out of hand.
Without precise planning and sand table deduction, it is recommended that you do not use content that is too stimulating to the emotions of netizens, so as not to accidentally destroy the brand image that you have worked hard on before.
☛ Want to learn how to use newsletters for content marketing? Come and sign up for “Content Hacking” April Lecture.
★ Want your blog to be seen by more people? Come and sign up for the “Advancing Content Power” webmaster course.
★ Vista Reading Club April Special: “[The Most Productive Year] (https://www.accupass.com/event/1803300504501540766404)”.
★ Lecture by “Ouchi Masters” in May: [Write good bids and sell without selling] (https://www.accupass.com/event/1804041321359643076770). ★ To improve your content power, please don’t miss the online course “[Content Power: The Super Power of Building Brands] (https://hahow.in/cr/content-power)”.
★ Photo Credit: Vista Cheng
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