The real estate industry joins hands with artificial intelligence to bring more benefits to life

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Recently, when I open newspapers or connect to the Internet every day, I can see traces of artificial intelligence everywhere, such as the Taiwan Artificial Intelligence Annual Conference that just concluded a few days ago, or the Taiwan Artificial Intelligence School that is currently planning to recruit 200 AI talents. They all fall under the category of artificial intelligence and have caused a lot of discussion.

So, what exactly is Artificial Intelligence (AI)? Wikipedia points out that artificial intelligence, also known as machine intelligence, refers to the intelligence displayed by machines made by humans. In other words, it refers to the wisdom realized through computers. In addition, according to the Oxford Dictionary, artificial intelligence is a computer system that can perform tasks that require human intelligence, such as visual perception, speech recognition, decision-making, and language communication.

There has been a lot of debate recently about the future development of artificial intelligence, which is not only fierce but also exciting: whether you side with Bill Gates and regard artificial intelligence as the Holy Grail of technology, or agree with Elon Musk’s argument that artificial intelligence is dangerous and needs to be controlled… Everyone has a consensus that artificial intelligence will enter our lives and even have many impacts on work.

Artificial intelligence is a computer system that can perform tasks that require human intelligence, such as visual perception, speech recognition, decision-making, and verbal communication.

As far as the real estate industry is concerned, although artificial intelligence will not be able to completely replace the long-term trust relationship between real estate agents and customers for a while, it does not mean that artificial intelligence cannot make contributions to the real estate field. For example, smart search based on artificial intelligence can help home buyers find various ideal targets more quickly and ready, and can also help real estate websites provide better search and retrieval results.

For example, [OJO home] (https://home.ojo.me/), which is famous for its real estate smart assistant, uses machine learning to track consumers’ daily life and then understand consumers’ preferences for potential neighbors and housing. In addition, OJO also uses image recognition technology to help learn consumers’ needs and preferences for home decoration, thereby providing better assistance.

John Berkowitz, co-founder of OJO Labs (https://www.linkedin.com/in/johnberkowitz/) pointed out, “In the early stages of planning to buy a home, because the sales process has not yet entered, consumers are often not ready to communicate with real estate agents or agents, and they do not want their personal information to be leaked or their preferences for real estate items to be sold by a third party. At this time, OJO can help consumers navigate in the early stages of buying or selling a home.”

Artificial intelligence can help home buyers find various ideal targets more quickly and ready, and provide better search and retrieval results.

Chatbots such as this can communicate with real estate consumers through automated conversation technology. For example, Yushan Bank in China has also started to use the chatbot [Xiaoi] (https://www.esunbank.com.tw/event/digitalbrand/AI/web/index.html) this year to expand its three major financial services, including foreign exchange consultation, credit card recommendation and mortgage interest rate evaluation, to LINE, which is commonly used by the public. Then use mature artificial intelligence to conduct semantic analysis and provide services to consumers. Since its operation, more than 1.14 million people have participated in the experience.

Coincidentally, Taiwan’s real estate social platform─TuiTuiFang has recently launched an artificial intelligence service called “TuiBao”. Tuibao uses the LBS (Location Based Service) positioning service to provide users with content that meets their needs in the area. Coupled with a complete recommendation engine system, Tuibao integrates real estate databases such as new projects and pre-sale houses across Taiwan. It can also expand the provision of life service inquiries, such as transportation, convenience stores and other livelihood-related information. During natural conversations with users, it automatically analyzes the content through machine learning, deeply identifies user intentions and needs from a large amount of real estate data, and truly presents each user’s idioms and responds to the results.


Taiwan real estate AI robot service - Tuibao, has been officially launched to serve both parties.

Through machine deep learning and big data collection and exploration, users can use Tuibao with the simplest search method, and provide more in-depth breakthrough information than before. Coupled with real-time online services, it not only effectively subverts the traditional passive service efficiency, but also helps to innovate the all-round real estate market marketing experience.

Overall, the real estate industry has joined hands with the most powerful artificial intelligence trend at the moment, giving people a feeling of being even more powerful. Not only does it increase the convenience of services, it will also bring more life benefits to the consumer public. Now, this artificial intelligence trend has entered the Taiwan market, and its diverse applications in the future are worth looking forward to.

★ Photo Credit: Alex Knight

★ Article source: This article was originally published on the website “[Tui Tui House] (https://www.tui2house.com/20171121-01/)”

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