Blog
Practical insights on AI, writing, and content strategy
"Diary of the Vesta Cocoon": Reading is beneficial
Photo by Distingué CiDDiQi on Unsplash July 22, 2021 Good day! I don’t know how you spend your free time during this period of epidemic prevention? Have you developed the habit of reading? Have you ever read some books that impressed you? As a book lover, for me, the easiest entertainment and consumption that can make me happy is visiting bookstores and buying books! However, since the epidemic in Taiwan became severe in mid-May, I have rarely had the opportunity to visit bookstores, let alon...
"Vista Cocoon Diary": The talents the future awaits
Photo by Ravi Sharma on Unsplash July 21, 2021 In August of this year, the first graphic creation training camp jointly prepared by Teacher Penny and I is about to start! In order to prepare for the live broadcast on the evening of July 22, I took the time to start briefings in the past two days. Speaking of the original intention of holding this course, the reason why we launched this online training camp is actually to help more friends fall in love with graphic and text creation, and thus ...
"Diary of the Cocoon in Vesta": The Biography of the Wild Goose
Photo by Dhaya Eddine Bentaleb on Unsplash July 20, 2021 Since I started publishing the e-newsletter, I will receive letters from readers and friends from time to time. This way of interacting with friends through letters feels a bit like making pen pals when I was a student, which is particularly interesting when I think about it. In the past, people often used the term "Hongyan" or "Hongyan Chuanshu" to refer to each other when writing letters to each other. So, what is "Swan Goose"?
Make good use of FAB sales rules to make copywriting more eye-catching
When it comes to product copywriting, everyone must be familiar with it. Even friends who have had little exposure to copywriting in the past must have often seen various product copywriting in department stores, hypermarkets or even convenience stores! Whether product copywriting is attractive is actually very subjective, and sometimes there is no standard answer. But if you want to write an eye-catching copy, you can make good use of the "FAB Sales Rule". What is the "FAB Selling Technique"?
"Diaries of the Vesta Cocoon": Unbelievable
Photo by Ryan Franco on Unsplash July 19, 2021 For my family, the important event today is that it is finally my sister’s turn to get vaccinated. Maybe it was because I saw that everything went well after I was vaccinated last week, and my mother promised to accompany her, so it seemed like the old god was there. At around 9:30, they came back from Healthy Elementary School. After lunch, the roommate went back to her room to take a nap, but something changed at night. She started to have a fe...
"Vista Cocoon Diary": The Fascinating Way of Writing
Photo by Mathilde Langevin on Unsplash July 18, 2021 As a freelance worker, work and life are not bound by established time. It sounds enviable, but in fact everything requires self-discipline. Therefore, I originally had no special feelings about weekends or holidays. Now that I am cocooned at home, it is easier for me to turn ordinary days into a tasteless cup of overnight tea. Therefore, it is important to establish a sense of ritual, and it is also important to know how to plan and alloca...
Vesta Cocoon Diary: What it's like to be famous
Photo by Alicia Steels on Unsplash July 17, 2021 The famous American artist Andy Warhol once said: "In the future, everyone will be famous for 15 minutes." You may have heard this sentence, and you may also think that in today's world of amateur Internet celebrities, this sentence sounds natural and is not surprising. However, when Andy Warhol said this sentence, it was an era before even the Internet was invented!
"Vista Cocoon Diary": Participated in a collective coming-of-age ceremony
Photo by Helena Lopes on Unsplash July 16, 2021 The two most important things today are recording the online course of "Write Your Own Story" and getting the COVID-19 vaccine. When it comes to writing, many friends may immediately think of product copywriting, social posts or literary creation, right? Well, of course these answers are correct, but the field of writing is very broad and is not limited to the above categories. Jiang Xun, a master of aesthetics, once said: "The new coronavirus r...
Vesta Cocoon Diaries: The New Normal
Photo by Sarah Kilian on Unsplash July 15, 2021 There is a term that is quite popular recently, and we can often see it from media such as TV or newspapers and magazines. Yes, I’m sure someone has guessed it! That’s right, it’s “The New Normal”. To be honest, the "new normal" is not a new term. As early as the financial tsunami in 2007-2008, some people used it to describe the days after the global economic recession.
Vesta Cocoon Diary: How to Manage Time
Photo by Luke Chesser on Unsplash July 14, 2021 I have said before that the greatest significance of publishing an e-newsletter is not only self-talk and healing, but also the joy of being able to connect and interact with more friends through this medium. Therefore, whenever I receive letters from readers, it always makes me excited! A few days ago, a friend asked: "Teacher is so busy, how do you arrange your schedule and activities?" Wow, when it comes to time management, it is really a pai...
"Diary of the Vesta Cocoon": a sense of ritual
Photo by Ava Sol on Unsplash July 12, 2021 Today, I want to answer a question from a friend. This friend wrote to me and asked: "Excuse me, Mr. V, why do things need to be ritualistic?" The well-known writer Haruki Murakami once said: "Ritual is a very important thing. It makes us feel awe for the things we care about, and makes us remember and cherish life more." Because it makes today different from other days, and makes this moment different from other moments.
"Vista Cocoon Diary": COVID-19 vaccine appointments
Photo by Mufid Majnun on Unsplash July 13, 2021 Today’s headline news should be that the publicly funded new coronavirus vaccine appointment platform suddenly opened in the morning, allowing people over the age of 18 to register their wishes on the platform. As soon as many people heard the news, they immediately went to the 1922 website or the National Health Insurance Autopass App to register, which obviously caused a traffic jam in the system!
"Diary of the Vesta Cocoon": Opening the Door to the World
Photo by Gonzalo Kaplanski on Unsplash July 11, 2021 A friend once asked me: "Can you make money by writing an e-newsletter? If not, why bother writing every day?" When I heard this question, I was stunned. To be honest, when I started writing the e-newsletter, I really enjoyed it! Moreover, my "Vista Cocoon Diary" has not only been serialized for more than a month, but I have also recently started writing a second e-newsletter!
"Vista Cocoon Diary": Mom, I was in the United Daily News
Photo by Raphael Ferraz on Unsplash July 10, 2021 Today is Saturday, but for me, who is cocooned at home, it doesn’t make much difference. I also spend time exercising, working and reading, and of course I will also use my free time to catch up on TV dramas or watch TV news. If there is anything particularly noteworthy today, it is probably that I appeared on the pages of the United Daily News. Some friends may already know that I recently cooperated with the Orange Generation Channel under t...
"Vista Cocoon Diary": My opinion on self-media management
Photo by NordWood Themes on Unsplash July 9, 2021 At 9:30 this morning, at the invitation of my friend Yang Xinlin, the brand consultant, I participated in a business exchange at the "BNI Da Zhi Preparatory Meeting" through video conference. Not only did I get to know many friends who participated in BNI activities, I was also fortunate to hear Teacher Shui Fengdao, who has 438,000 fan subscriptions, talk about how to operate self-media.