[Podcast] Personal brand management practice: What is a personal brand?

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I still remember that when I was working in Media, I had the opportunity to interview hundreds of outstanding entrepreneurs, celebrities and scholars at home and abroad. Their professionalism and personality traits were impressive, and it also made me want to study their secrets of success. In addition to writing reports and cover stories one after another, I also secretly wrote in my mind the uniqueness of these professionals.

You must know that the success of these professionals is no fluke, and they are often accompanied by a unique personal brand. So, what exactly is personal brand? If you have ever been curious about this and tried to search for this keyword, you should be able to find as many as 120 million records on the Google search engine.

You can think of building a personal brand as a way of packaging yourself. Of course, it can also be your practice of the value of life; in other words, living the way you want.

Building a personal brand has many advantages, such as creating your own value and establishing more connections. In addition, you can have more autonomy in work and life, increase your influence, and move towards financial freedom as soon as possible.

In order to let more friends understand what personal brand is and how to start building your own brand? In addition to starting to plan the online course “[Personal Branding Practice] (https://jumpstart.best/courses/vista-personal-branding/)”, I also plan to continue to share it with you by writing articles and recording podcasts.

Last week, I was very happy to have the opportunity to talk with [Luo Runsheng] (https://www.facebook.com/profile.php?id=1525875242), the co-founder of “Financial Management +1 Course”. Luo Da is an investment and financial management expert. In addition to his work, he also writes columns in the media to share financial management information with readers and friends. And because he started to embark on the road of personal branding, we will start from here…

In addition to chatting with Luo Da about personal branding, I also shared some of my observations on the show. If you are interested in building a personal brand, welcome to listen to this episode!

Vista Cheng · Personal brand management practice: What is a personal brand?

★ Key points of discussion in this podcast:

0:28 What exactly is a personal brand? 1:36 What is the difference between personal brand and personal image? 3:01 What do you want your personal brand to look like? 4:13 Personal branding must clearly display three messages

★ Welcome to register for the “Personal Brand Management Practice” online course bit.ly/3fmgr5Q

★ Subscribe to the newsletter newsletter.jumpstart.best/

★ Vista official website www.vistacheng.com/

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★ Featured image source: Luo Zhengdong Photographed by @MR Book Cafe Tsukuyomi. Book Cafe

★ Want to build your personal brand? Come and sign up for the “Personal Brand Management Practice” online course.

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Further reading

• “Vista’s Little Voice”: How to find your own keywords
• [Podcast] Personal brand management practice: How to define your own personal brand?
• Build your private board of directors: Let growth no longer be lonely or blind

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