Recommended Preface to "Finding Your Ideal Clients: Do Your Own Marketing and Take Endless Cases with 16 Tips for Win-Win": To outline your career blueprint, start by reading this book

[](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0LBhIs0rGrpPhupDX6JTJM-SnipAau5lchWQXamZ2KxhLILtLA9JnhFO2-sWO2zwQZRNquk4od6ayZGR x9VMXpQDp0qGeWNQY5H-Q4suDyWssgeaxA8zE7-hqcmqUnjEH2zs1E6PgVyM/s1600/%25E6 %2589%25BE%25E5%2587%25BA%25E7%2590%2586%25E6%2583%25B3%25E5%25AE%25A2%25 E6%2588%25B6%25EF%25BC%259A%25E8%25A1%258C%25E9%258A%25B7%25E8%2587%25AA %25E5%25B7%25B1%25E4%25BE%2586%25E3%2580%2581%25E6%25A1%2588%25E5%25AD%2 590%25E6%258E%25A5%25E4%25B8%258D%25E5%25AE%258C%25E7%259A%258416%25E5%2 580%258B%25E7%25A9%25A9%25E8%25B4%258F%25E7%25A5%2595%25E8%25A8%25A3.jpg)

In different eras, there are always several representative keywords that emerge and become widely known through the media. Not only are they recited and shared by many people, they also seem to reveal the unique meaning of that era. Recently, such as “Personal Brand”, “Company of One”, ” Keywords such as “gig economy” and “slash youth” are particularly popular, which actually means that we have entered a new era of career development.

Looking back on my own career development, I started with a stumble at the beginning. When I was working in the Internet industry, I happened to catch up with the turbulent “.com era”. I started out as a product manager, and after I established my footing, I gradually took on heavier jobs such as producer and manager. Later, he moved to the media industry and worked as a reporter, editor-in-chief and director. However, the chapter of life is extremely complex and diverse. Unexpectedly, I am now fighting in the world as a corporate consultant, professional lecturer and columnist.

In recent years, I have often traveled to corporate organizations and university campuses across the Taiwan Strait and Mainland China. In addition to teaching courses related to personal branding, content marketing, and copywriting, I also lead students in hands-on practices and exercises, in order to truly master the relevant knowledge and literacy and become independent professionals in the workplace. Due to the demands of teaching work, in addition to writing my own books, I also often visit bookstores, hoping to help students find suitable reference books.

So, when I learned that the Business Week Publishing Department was about to launch “[Find Your Ideal Client: 16 Tips for a Sure Win by Doing Your Own Marketing and Taking on Endless Cases](https://www.books.com.tw/exep/assp.php/vista/products/00 10832776?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201909)”, I was really happy. I have read the [original version] of this book (https://www.amazon.com/Book-Yourself-Solid-Illustrated-Marketing/dp/111849542X) before, and I was attracted by the author’s erudition. In addition, this book comes with a large number of exquisite illustrations, which allows people to follow the pictures and embark on the road of “one person is the boss, and there are endless cases”!

In fact, there are quite a lot of books about starting from one.html and personal branding (and I have read most of them!), but “[Finding Ideal Customers: 16 Secrets to a Winning Success in Doing Your Own Marketing and Endless Cases]“(https://www.books.com.tw/exep/assp.php/vis ta/products/0010832776?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201909)》The reason why this book is worth recommending is not only that this book has many unique viewpoints and the author also has rich knowledge, but also because this book is a good book that requires you to use your hands and brain.

If you also want to be your own boss and make your life better…then having interest, enthusiasm and expertise in a specific field are only the most basic requirements. Of course, it is necessary to study independently, study or read books, but more importantly, you must polish a feasible business model! In my opinion, “[Find your ideal client: 16 sure-win secrets for doing your own marketing and never ending your caseload]” (https://www.books.com.tw/exep/assp.php/vista/products/0010832776?utm_source=v ista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201909)》This good book with pictures and texts can inspire you with many perspectives and can also gradually guide you to outline your own career blueprint.

In addition to holding the “Vista Book Club” every month, I also read dozens of books. I am really happy to read “[Finding Ideal Clients: 16 Secrets to Win by Doing Your Own Marketing and Endless Cases]” (https://www.books.com.tw/exep /assp.php/vista/products/0010832776?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-201909)” This good book that not only teaches spiritual methods, but is also very down-to-earth has been published. Well, I would happily recommend it to you who are also motivated.

[ ](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiO199G0ucEtFZnzdyK8py9lxmV1bR1nYnVGfr9banv0PqB9rHeHWD aMop8-IqppvyaOUzPHgk7j5A3fTJ2kYXz1sBiBYT8TdONN_OHRu6RzuH-HZOGSvnnEUdt0z2Bw8cnSsBrmas0kp7Y/s1600/b_illust_91_0M.png)

By the way, besides recommending good books, there is one more thing!

★ Do you want your copywriting to be liked by more people? Come and watch “[Slow Reading and Understanding in Seconds] (https://www.books.com.tw/exep/assp.php/vista/products/0010973827?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-202605)”.

★ Welcome to purchase the audio course “Create Content Marketing from 0 to 1”.

★ To improve your content power, please don’t miss the online course “[Content Power: The Super Power of Building Brands] (https://hahow.in/cr/content-power)” ★ Photo Credit: Michelle Ding

---

Further reading

• [“Thoughts and Challenges of Starting a One-Man Company” Recommended Preface: “Thoughts and Challenges of Starting a One-Man Company”] (/blog/thoughts-and-challenges-of-starting-a)
• Recommended preface to let the elephant fly: an entrepreneurial guide worth owning and reading frequently
• Sales no longer relies on luck: Revealing the growth rules of “The Model” of Japanese B2B

---