"Simple Thinking: LINE's Former CEO Reveals Success Techniques in the Internet Era for the First Time" Recommended Preface: Simple Thinking is Not Simple

[](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhi58nK8g_4kqfBoLAd9OgmxpUoHyP192GGBYrCwfnyacbPp0DwXIWIHeXIWPXfq-jaSQmvdZzmL qRgv_Zwgb41m1L-7wiKhdpf3Y51ZZLwD9s_8wuFX8rQ67VMDCyW9i8dHA_ZlpO-sY8/s1 600/%25E7%25B0%25A1%25E5%2596%25AE%25E6%2580%259D%25E8%2580%2583.png)

“Simple Thoughts: The former CEO of LINE disclosed for the first time a successful technique in the Internet era” is a book by [Tianxia Culture](http://book zone.cwgv.com.tw/) was published in October 2015. The author is the former representative director and president of Japan LINE Co., Ltd. [Ryo Morikawa] (https://ja.wikipedia.org/wiki/ %E6%A3%AE%E5%B7%9D%E4%BA%AE_(%E4%BC%9A%E7%A4%BE%E7%B5%8C%E5%96%B6%E8%80%85)), currently starting his own business and serving as C Channel Co., Ltd. Representative Director and President. Although this is not a new book, it is worth reading and thinking over and over again, and I highly recommend it to everyone. Ryo Morikawa’s new book “10 Minutes to Complete Each Job: What makes you great is not effort, but method” is also worth referencing!

Speaking of the origin of my acquaintance with [Mr. Ryo Morikawa] (https://www.facebook.com/akira.morikawa), we have to go back to a few years ago when I was still working in the media. At that time, I was the editor-in-chief of “Digital Times” (https://www.bnext.com.tw/) magazine. Due to my work, I had to constantly research fashionable technologies and services, including LINE, a rapidly rising mobile application.

I still remember that I contacted Mr. Ryo Morikawa through Facebook at that time and communicated through Facebook messages. After that, I often followed his Facebook updates. Not only did I learn about the current development of LINE, but I could also get a glimpse of his work philosophy and ideas from the information Mr. Ryo Morikawa reposted and shared or the mood notes he wrote.

Mr. Ryo Morikawa has served as LINE (formerly NHN) since 2007. Japan) Co., Ltd.’s practical experience and management philosophy gained by the representative director and president are all condensed in this book “[Simple Thoughts](https://www.books.com.tw/exep/assp.php/vista/products/0010694482?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_ca mpaign=ap-202002)》(formerly known as “[シンプルに考える](https://www.amazon.co.jp/%E3%82%B7%E3%83%B3%E3%83%97%E3 %83%AB%E3%81%AB%E8%80%83%E3%81%88%E3%82%8B-%E6%A3%AE%E5%B7%9D%E4%BA%AE/dp/4478066345)》). In the book, he reveals many innovative actions to promote LINE mobile services, and also shares many rules of thumb he has gained from workplace practice, such as: passion is the key to success, continuing to provide products that users really want, and companies should focus on creating value, etc.

Mr. Ryo Morikawa is an outstanding industrialist. He knows his job well and is not complacent with his current achievements. In March of this year, he resolutely chose to resign. Then in April, he invested in the video website [C Channel] (http://www.cchan.tv/) specially designed for women, and it is now running smoothly.

For me, “Simple Thinking” is not only a book that imparts successful experience, but also an important reference book in the entrepreneurial process. Putting it on your desk can remind you at any time not to forget your original intention, to consider the needs of customers as the most important consideration, and to continue to provide users with the products they really want.

I am very happy to hear the news that “Simple Thinking” has been published in Taiwan. I am also happy to recommend this good book to all my friends.

[ ](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiO199G0ucEtFZnzdyK8py9lxmV1bR1nYnVGfr9banv0PqB9rHeHWD aMop8-IqppvyaOUzPHgk7j5A3fTJ2kYXz1sBiBYT8TdONN_OHRu6RzuH-HZOGSvnnEUdt0z2Bw8cnSsBrmas0kp7Y/s1600/b_illust_91_0M.png)

By the way, besides recommending good books, there is one more thing!

★ Want to use content marketing to grow your business? Come and take a look at “Content-inspired marketing”.

★ Do you want your copywriting to be liked by more people? Come and watch “[Slow Reading and Understanding in Seconds] (https://www.books.com.tw/exep/assp.php/vista/products/0010973827?utm_source=vista&utm_medium=ap-books&utm_content=recommend&utm_campaign=ap-202605)”.

★ Welcome to purchase the audio course “Create Content Marketing from 0 to 1”.

★ To improve your content power, please don’t miss the online course “[Content Power: The Super Power of Building Brands] (https://hahow.in/cr/content-power)”

★ Photo Credit: Unspalsh

---

Further reading

• Recommended Preface to Cash Level Literary Power: Build Literary Power and Convert Eyeballs and Traffic into Orders
• “Recommended preface to the rules of self-media: “3333 Internet Profit Plan” written for complete amateurs”: Sincere sharing and practice is the road to success
• “The 13 Atomic Habits of the Slash Tribe: Establish Correct Habits and Change Your Future Life” Recommended Preface: Master a happy life, starting from cross-border development

---