Blog
Practical insights on AI, writing, and content strategy
Cherish life and stop being a bastard
"Are you a bowhead?" After dinner yesterday, when I was about to return to my room, my mother suddenly asked for no reason. I held the teacup and smiled knowingly at my mother. Hey, of course I know what she means by "head-bowing people", but what's more surprising is how did my mother know this new term? Maybe you heard it from the TV news? Head-downers refer to people who use smartphones, tablets or other mobile devices with their heads down for long periods of time anytime and anywhere, of...
Over one million views, "Content Hacker" website thanks you for your support
This is a thank you letter. On the 585th day of the establishment of the "Content Hacker" website, let me express my gratitude to all the friends who support this website. Last night, I chatted online with Fabius, an important partner in the initial stage of this website. While watching the website counter continue to beat, we talked about the past of co-writing articles and promoting content marketing. I felt like "the white-headed palace lady is here, sitting around and talking about Xuanzo...
Want to get a cat? First train yourself to be a competent shit shoveler
The author of this article, Willy Lin, would like to thank you for writing for the "Practical Guide" website. A middle-aged husband, the father of three cats, and a representative of a foreign media station in Taiwan, he is working hard for the second half of his life. When you think of raising a cat, what is the first image that pops into your mind? A group of young people who don't have children and just roll around with cats every day? Or the kind old lady holding her cat in front of the s...
How to do "time management" well?
If you’ve ever tried searching for the keyword “time management” on Google, you might be surprised to see as many as 1.4 billion search results for this thing! It can be seen that "time management" is not only a popular topic, but also troubles many modern people. Wikipedia tells us: Time management is the use of skills, techniques and tools to help people complete their work and achieve their goals. Time management is not about getting everything done, but about using time more effectively.
The critical first step in content marketing: setting your target audience and offering solutions to pain points or benefits
♛ This article was originally published on the "Marketer" website. Thank you for your permission to reprint. ▌Text/Vista Cheng, founder of the website "Content Hacker". * According to a survey by the Content Marketing Institute, as many as 88% of marketers in the United States have adopted content marketing. What exactly is content marketing? How is it different from traditional marketing?
Master two methods to help you easily create effective calls to action
This morning, I received a message on LINE from a student of the second batch of the "Vista Writing Companion Program". It turned out that she wanted to discuss the article she had written with me, and she also hoped to get some feedback. Well, it took me a few minutes to read it, and I feel that this is indeed a very practical article. Except that the font of the blog is slightly smaller, there is not much problem with it overall. However, I found that the student’s call to action at the end...
To take back the initiative in life, start by mastering the rhythm of speed and slowness
There was a time when we had to swipe our phones while taking a ride or eating. Even in a movie theater where we couldn't see our hands, we had to rush to reply to our friends' LINE messages in the dark. Therefore, "distraction" is no longer a negative word. Under this universal phenomenon, "multitasking" or "multitasking" are just right. But, ask yourself, is this really the way we want to live? Needless to say, everyone knows that we live in a rapidly changing era of action. Whether studyin...
Three steps to build a brand: adhere to the concept, shape the style and cultivate fans
When you think of a brand, what immediately comes to mind? And why do many companies or professionals want to build their own brands? According to Wikipedia, brand covers a wide range of areas and must include goodwill, products, corporate culture and overall operational management. Therefore, brand is not a thin symbol, but the overall competition of an enterprise, or the sum of its competitiveness. The brand not only includes the "name" and "logo" but also extends to the two-dimensional vis...
Uncovering the Instagram social phenomenon: Analyzing “generational tag” data to help you understand the meaning of #93LINE and #00LINE
The author of this article is a girl named Karen. Thank you for authorizing the "Content Hacker" website to reprint it. We hereby express our gratitude. The author's introduction is as follows: Hi, I am Karen. Catching up with the last train of the post-90s generation, his full-time job is as a text journalist, running a personal fan page with about 26,000 fans. In the past, he served as an editor of an online community, managing millions of fans and creating tens of millions of traffic every...
How to ask the right questions and seek help from others?
Because I am a career lecturer and business consultant, people contact me almost every day through various channels such as email, blogs, or social media (Facebook or LINE), hoping that I can provide some assistance or advice. To put it bluntly, although today I want to share with you how to ask questions and seek help, I am a guy who doesn’t like to trouble others. However, perhaps because of this reason, I am more qualified to talk to you - how should we ask questions or seek help from others?
How to get your website content included in Google News?
Last night, I shared relevant information about media communication and press release writing with all the students in the "Practical Training Course on Media Communication and Press Release Writing" organized by Tiandiren Cultural Creation. At the same time, I also led everyone to write the first press release in their lives. I remind students that they must master the "5W1H" principle when writing press releases. In other words, through this press release, readers must know: Which company o...
How to get rid of bad habits?
According to the definition of the American Journal of Psychology, a habit is a fixed way of thinking, willing, or feeling to a certain extent, which is obtained from repeated mental experiences in the past. Habits generally begin with the cause (which may also be the environment), then the habit itself, and finally the resulting feedback. The sense of feedback then strengthens the entire process, allowing the brain to tie the sense of feedback to the cause. As a result, when encountering sim...
I watched "Yokoo Tadanori x Life Dialogues of 9 Classic Creators": Create a new life through creation
As a creator, when I found out a while ago that the publishing house was about to introduce the book "Tadanori Yokoo's Life Dialogues with 9 Classic Creators", my eyes lit up. Especially when I saw this passage, I was even more interested: The dialogue characters in this book add up to a total of 886 years old, the oldest is 98 years old, the youngest is 81 years old, and the average is 89 years old! But they are still at their jobs, continuing to create and come up with new ideas. They never...
How to balance interests and majors?
The time has come for summer, and another group of university and graduate graduates are about to leave campus and prepare to enter the workplace to accept trials. I would like to wish these newcomers to the society in advance, and hope that everyone can successfully find their ideal job and write a new chapter in their lives. Recently, several friends have messaged me and asked me questions about my interests and majors. I think this is also the part that many young friends will be confused ...
Master the five steps to write super-sellable copy
In recent years, I have often been invited to major companies or universities to teach courses related to copywriting and communication. Every time, students ask me: "Teacher, how can I quickly write eye-catching and profitable copywriting?" Well, let me share with you today, how can you write super-sellable copywriting? In fact, it is not difficult to convert traditional "sales skills" into "sales writing skills". The key is that we must first learn new methods to capture readers' attention,...