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Practical insights on AI, writing, and content strategy
Improve writing efficiency: start by establishing your own writing process and methods
Overall, if you want to improve your writing efficiency, it is recommended to first examine your usual writing habits, and then think about whether there are better methods and processes worthy of reference. Of course, if you have any writing questions, you are welcome to leave a message or write to me. I am very willing to share my writing methods and related skills with you, and I am also happy to discuss related issues with you!
Make good use of LINE's diverse marketing to effectively convey information
> This article was originally published in "Economic Daily" Affected by the new coronavirus pneumonia epidemic, many small and medium-sized enterprises have been affected. Everyone is trying their best to find effective marketing strategies and channels. In addition to advertising on Facebook or Google, there are actually other options. For example, LINE, which is quite familiar to Chinese people, can be considered as a solution. ...
SEO is the first step in the digital transformation of an enterprise and the magic weapon for gaining natural traffic to the website.
Digital transformation is a business issue that many companies are currently facing. The marketers working there are all racking their brains to learn how to use Internet technology to help companies improve their performance. In addition to the well-known social marketing and digital advertising, they can also use SEO marketing. What exactly is SEO? Today, Content Hacker is pleased to invite Ranking | Your SEO Savior to share with you every bit of SEO, why it is important and what benefits i...
Poor writing? Try to create sparkling details that will catch your readers’ eyes
It is true that there are some differences between literary creation and business document writing. If you put literary creation aside, do you really think that every popular article or product copy must be filled with a lot of gorgeous vocabulary? Or did you use a lot of interesting things? Compared with the pleasant feeling that your wonderful writing brings to readers, I think whether you can tell a story well and make the details of the content shine is more important.
Apply D2C strategy and embrace the new marketing trend
> This article was originally published in "Economic Daily" I believe many readers have heard of B2B, B2C, and even know about B2B2C! However, do you know what D2C (Direct to Consumer) is? In fact, D2C means that after an industry develops a product on its own, it sells it directly to consumers from its own official website or app, rather than through referrals from dealers, platforms or intermediaries in the traditional way. ...
Master the three steps and five key points to write an eye-catching title
When we subscript, we should start by grabbing the topic first and think about how to let readers understand what this article is mainly talking about through a short title? Of course, you can also make good use of the main bid and sub-bid method to place bids.
Plan altruistic and mutually beneficial strategies and integrate industrial innovation across fields
> This article was originally published in "Economic Daily" In 2020, U.S. President Trump's infection with COVID-19 triggered shocks in global financial markets, causing U.S. stocks to plummet. This incident has intensified investors' concerns about the election and the epidemic, and also made the public pessimistic about economic recovery. However, as Dickens wrote at the beginning of his novel "A Tale of Two Cities": "It was the best of times, it was the worst of times..." Even in difficult...
How to quickly produce content? Start by establishing a writing framework and process
If I were to share with you tips on producing content effectively and quickly, I think the most important thing is to "think from the readers' perspective": in other words, think clearly about the meaning and value you want to convey first, and then consider the method of content production.
Recommended "Vista Writing Companion Plan": a customized writing class for you
> The author of this article is Twin Mama, the mother of a pair of adorable twins, and a student of the 13th "Vista Writing Companion Program". Thanks for authorizing the reprint! 你有多久没有上过写作课了？至于我，距离上次提笔是何时？已经遥远的想不起。 Because I participated in the three-month "Vista Writing Companion Program", I rediscovered my passion for writing. ...
Design a digital sales page, a picture is worth a thousand words
> This article was originally published in "Economic Daily" In recent years, many merchants have designed various beautiful single-page sales pages in order to promote their own products or services. The so-called sales page (Landing Page) has sales as its main purpose and can also be called a landing page. Why are sales pages valued? There are several main reasons:...
Write freely, relax your brain, and write creative inspirations
In fact, writing is not that complicated. You can think of free writing as a warm-up exercise before writing. In other words, when writing, don't stick to the form, don't worry about right or wrong, or think about editing or revising the article, but try to let all kinds of ideas flow out naturally through the tip of the pen.
Make good use of video marketing to effectively capture consumers’ attention
> This article was originally published in the Economic Daily. I once wrote an article to introduce you to content marketing. In addition to marketing through text content, you can also use diverse content types such as sounds, pictures, and videos. Among them, audio and video content is most favored by young people. ...
Use the "echo method" to help you write wonderful articles
If you have found a learning object or goal, you may wish to print out their articles and follow the steps of the "Echo Method" to disassemble and study them. <Reading a lot is basic homework, and don’t forget to listen to your inner voice! We must first grasp the purpose and entry point of the author's writing, then study and analyze the views and meanings the author wants to convey one by one, and finally observe his writing style and find the direction in which we can learn.
Use online seminars to create multiple marketing channels
> This article was originally published in "Economic Daily" Have you heard of webinars? Some friends may find it unfamiliar, but in fact this marketing tool is already quite popular abroad! Many well-known companies often use webinars to communicate with potential customers. They are also suitable for various purposes such as publishing new product information, displaying professional knowledge, providing solutions, conducting internal training or external support, etc. ...
Write about workplace competitiveness: cleverly use the golden triangle rule to help you handle business emails and proposal planning
I will introduce you to the "Golden Triangle Rule" of business writing and lead students to get started in a simple and easy-to-understand way. It not only effectively helps partners improve their business writing skills, but also hopes that everyone can write more competitive business emails and plans after class!